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Prices and refunds for Google Ads suspension help
Every Ad Restore service has a fixed price, and you pay it up front. The refund terms are set out before you pay. If we review your case and can’t take it on, you get a full refund. If your account isn’t reinstated after up to 3 appeals, you get a 50% refund. Every service includes 14 days of post-reinstatement support.
Ad Restore Ltd is independent of Google and not affiliated with or endorsed by it. Nobody can sell you a reinstatement, because that decision is Google’s. What you pay for is the work: finding what triggered the suspension, getting it fixed and making the case to Google.
Prices
| Service | Price | Refund | How to start |
|---|---|---|---|
| Suspicious Payment ActivityYour Google Ads account was suspended for Suspicious payment activity: a billing, card or payments-profile problem. | £300 | If your account isn’t reinstated after up to 3 appeals, you get a 50% refund. | Buy online or book a free consultation |
| Advertiser VerificationGoogle has asked you to verify your identity or organisation, or your verification failed and your ads are paused. | £300 | If your account isn’t verified after up to 2 submissions, you get a 50% refund. | Buy online or book a free consultation |
| Business Operations VerificationGoogle asked you to complete business operations verification, or told you it couldn’t verify your business operations. | £400 | If your account isn’t verified after up to 2 submissions, you get a 50% refund. | Buy online or book a free consultation |
| Circumventing SystemsYour Google Ads account was suspended for Circumventing systems, including cloaking, evasive ad content or verification problems. | £450 | If your account isn’t reinstated after up to 3 appeals, you get a 50% refund. | Buy online or book a free consultation |
| Unacceptable Business PracticesYour Google Ads account was suspended for Unacceptable business practices. | £500 | If your account isn’t reinstated after up to 3 appeals, you get a 50% refund. | Buy online or book a free consultation |
| Merchant Center MisrepresentationYour Google Merchant Center account was suspended for Misrepresentation. | £800 | If your account isn’t reinstated after up to 2 review requests, you get a 50% refund. | Buy online or book a free consultation |
On every service: if we review your case and can’t take it on, you get a full refund. Prices are in GBP. No VAT is added, because Ad Restore Ltd is not VAT registered.
Optional add-ons
Add-ons are bought alongside a service. Each one is £149. 14 days of post-reinstatement support isn’t an add-on: it’s included in every service.
| Add-on | Price | What it is |
|---|---|---|
| Verification help | £149 | Advertiser or business operations verification help, when Google asks for it alongside your appeal. |
| Extra appeal | £149 | One more appeal, only when we advise in writing that it has a realistic chance. |
What each service includes
Suspicious Payment Activity, Circumventing Systems and Unacceptable Business Practices all include:
- Free 45-minute consultation on Google Meet
- We find what triggered the suspension before anything is sent
- A written list of the fixes to your website, account and documents
- Your appeal written and submitted by us, up to 3 appeals
- No passwords: we connect through a manager-account link you approve
- Updates by email or phone until Google decides
- 14 days of post-reinstatement support included
On top of that:
- Suspicious Payment Activity: a full check of your payments profile, card holder and business details.
- Circumventing Systems: technical checks for cloaking triggers: redirects, bot protection, pop-ups.
- Unacceptable Business Practices: your business model explained clearly, with the documents to back it up.
Advertiser Verification
- Free 45-minute consultation on Google Meet
- We check why Google couldn’t verify you before anything is resubmitted
- The right documents for your business, checked against your account details
- Your verification submission prepared with you, up to 2 submissions (Google limits failed verification attempts)
- No passwords: we connect through a manager-account link you approve
- 14 days of support once your account is running again
Business Operations Verification
- Free 45-minute consultation on Google Meet
- We go through how your business really operates and what Google needs to see
- Website and documentation fixes so your answers can be checked
- Your business operations verification answers prepared with you, up to 2 submissions
- No passwords: we connect through a manager-account link you approve
- 14 days of support once your account is running again
Merchant Center Misrepresentation
- Free 45-minute consultation on Google Meet
- A review of your store against Google’s Misrepresentation rules
- A written list of the fixes to your website, policies and business details
- Your review request prepared and submitted, up to 2 review requests (Google can apply a cool-down after the second)
- 14 days of support once your account is reinstated
How refunds work
The refund is part of what you buy, so here are the exact conditions. You see them again before you pay.
- If we can’t take your case on. If we review your case and can’t take it on, you get a full refund. If you buy online without a consultation, we check the case within 1 working day, before any work starts, including a Companies House check that you’re an owner or director of the business. Any add-ons bought with a declined case are refunded in full too.
- If your account isn’t reinstated. For Suspicious Payment Activity, Circumventing Systems and Unacceptable Business Practices: if your account isn’t reinstated after up to 3 appeals, you get a 50% refund.
- If your account isn’t verified. For Advertiser Verification and Business Operations Verification: if your account isn’t verified after up to 2 submissions, you get a 50% refund. Two submissions are included because Google limits failed verification attempts.
- Merchant Center. If your account isn’t reinstated after up to 2 review requests, you get a 50% refund.
What “not reinstated” means
Your account counts as not reinstated, or not verified, when Google rejects the last appeal, submission or review request included in your service. It also counts when we tell you in writing that another attempt has no realistic chance.
When there’s no refund
There’s no refund if:
- you hold back information we asked for;
- you make account or website changes against our advice;
- you create new Google Ads or Merchant Center accounts during the case;
- you submit your own appeals, verification attempts or review requests during the case;
- the facts turn out to be materially different from what you told us, for example undisclosed related accounts, trading names or regulator rulings;
- you told us you were an owner or director, or that a director had authorised the work, and that wasn’t true.
If an add-on can’t be used, it’s refunded in full. Once an add-on’s work has been delivered, it isn’t refundable.
We refund the card you paid with, through Stripe, within 14 days of the decision that triggers the refund. If a card refund is no longer possible, we pay by bank transfer to an account in the business’s name. The full wording is in our refund policy, which forms part of our terms and conditions.
How payment works
There are two ways to start:
- Buy online. Pay by card at checkout from the service page. We check your case within 1 working day, before any work starts.
- Talk to us first. Book a free 45-minute consultation on Google Meet. If we can help, we send you a secure payment link after the call.
Both ways work for every service, including Merchant Center Misrepresentation. Work agreed in writing before 17 September 2026 continues on the terms agreed at the time.
How long it takes
From our first call to your appeal being submitted usually takes about 5 days, or about 3 if your documents are ready. After that, the timing is Google’s. In your account, Google says: “The review usually takes 1-3 business days, but may take longer.” Nobody can speed up Google’s review.
What isn’t included
- Changes to your website. We tell you exactly what has to change. You or your developer make the change.
- Running your campaigns. We don’t edit your ads, keywords or campaigns during the appeal. If you want us to manage the account after reinstatement, Google Ads management is quoted separately.
- A new account. We never set up a new Google Ads or Merchant Center account for a suspended advertiser. Google’s appeal email says: “Accounts created while awaiting a decision will automatically be suspended.”
When we decline a case
We don’t take on gambling, pornography and sexual content, crypto services, or financial services advertised without the verification the market requires. We also decline if the business model itself is against Google’s policies, or if the request is really about getting around an enforcement rather than answering it. Some cases have a flaw that can’t be fixed, such as a domain you no longer control. Our page on when a suspension cannot be fixed goes through them. If we decline after you’ve paid, you get a full refund.
Independent of Google
Ad Restore Ltd is independent of Google and not affiliated with or endorsed by it. We use the same manager-account link any agency can use, and we have no special channel into Google’s decisions. We never ask for your password. Ad Restore Ltd is a company registered in Scotland, number SC825525, with its registered office in Dumfries.
Or call 07777 148453 (Mon–Fri, 9:00–18:00 UK time).
Questions about prices and refunds
How much does it cost to fix a Google Ads suspension?
It depends on the suspension. Suspicious Payment Activity is £300, Advertiser Verification £300, Business Operations Verification £400, Circumventing Systems £450, Unacceptable Business Practices £500 and Merchant Center Misrepresentation £800. Each is a fixed price, paid up front.
Do I pay before the work starts?
Yes. You pay the fixed price up front, by card at checkout or by a secure payment link after your free consultation. The consultation itself is free.
Do you refund the fee if my account isn’t reinstated?
Yes, 50%, if your account isn’t reinstated after up to 3 appeals. For the verification services it’s 50% if you aren’t verified after up to 2 submissions, and for Merchant Center 50% if you aren’t reinstated after up to 2 review requests. If we review your case and can’t take it on, you get a full refund. The conditions on this page apply.
Is 14 days of post-reinstatement support included?
Yes, in every service. After reinstatement we stay linked for 14 days and deal with any new disapprovals or policy flags straight away. There’s nothing extra to pay.
Is VAT added?
No. Prices are in GBP and no VAT is added, because Ad Restore Ltd is not VAT registered.
Can you promise my account will be reinstated?
No. Reinstatement is Google’s decision and nobody can promise it. That’s why the refund terms exist. Ad Restore Ltd is independent of Google and not affiliated with or endorsed by it.